Now money can buy friends, followers, connections, fans on social media sites
I always thought Money can help you buy materialistic things but certainly not family and friends. Today I came 
across a company that helps you do just that and I was really amazed to learn that now you can buy friends. With the advent of social media and everyone is trying to establish their brand online and wants to be present across social media sites and the first notion is to get maximum followers, friends, connections, whatever you want to call it. The base idea to generate lot of contacts which supposedly are interested in your products or services and you can use these contacts to create a marketing exercise around this data. Since everyone is feeling the heat and really don’t have a success formula to create a database (so called fans and followers) of people across social media sites there comes this company uSocial who wants to capitalize on this need and make their millions ;-)
Services offered by uSocial
Regular services
- Front page services – basically getting on first page of dig, yahoo buzz and other social media bookmarking sites
- Press release distribution – the same old thing
Interesting Services
Now these are the services where money can buy you friends and followers
- Facebook marketing service
- Buy Facebook friends – how to increase Facebook friends
- Buy Facebook fans – how to increase Facebook fans
The packages depends on the number of fans your desire and in multiple of thousands. You can increase the number of Facebook friends and fans from 0 to 10000 and the pricing starts form $100 to $700 for 1000 to 10000 contacts respectively.
- Twitter marketing services
- Buy twitter followers - how to increase followers on twitter
They do the same thing on twitter and the packages depends on the number of followers you desire the range starts form 1000 and goes up to 100000 twitter followers and the pricing starts from $87 to $3500.
They claim that via both services they will help you get friends and followers based on your target audience.
My views on the model:
I think just like in the real world you cannot buy friends and family and more importantly when you use social media for business then in that case you cannot buy customers. The basic idea is that you need to slowly build your presence via these social media sites and deliver value to your potential customers. If you resort to buying friends, followers, connections, contacts then they will just be there in your contact list and will not prove to be of any value. The key is not to have thousands of followers because it is going to be virtually impossible to manage one on one relation with each and everyone and at the same time you cannot deliver value to thousands of people at the same time.
I maybe wrong but to my mind companies like uSocial are opportunists and want to make quick bucks from people who are at the start of the learning curve in social media. According to me these auto generated contacts will prove to be absolutely useless.
What’s your take on this ?
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- 6 part series – How to effectively use social media applications.
- 6 part series – Topic 2 – Twitter
- twitcam and camtweet to offer live video streaming on twitter
- TweetDeck + TwitterJobSearch = JobDeck – helps you find your next job.
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