Internet usage Statistics in 2009
All of us surf the web on a daily basis and for most of us we are always online. While reading various feeds in my Google Reader I came across this interesting post and I would like to share the details with the readers of this blog. This post provides statistical information on internet usage in 2009 things like
- How many websites were added
- How many emails were sent
- How many internet users surfed the web
- Web servers in use
- Information of domain names
- Social media statistics
- Information on images
- Information on web browsers
- Information on malicious software
The content below is replicated from the original post on www.entireweb.com
Email usage statistics in 2009
- 90 trillion – The number of emails sent on the Internet in 2009.
- 247 billion – Average number of email messages per day.
- 1.4 billion – The number of email users worldwide.
- 100 million – New email users since the year before.
- 81% – The percentage of emails that were spam.
- 92% – Peak spam levels late in the year.
- 24% – Increase in spam since last year.
- 200 billion – The number of spam emails per day (assuming 81% are spam).
Recruitment applications on iphone
We all know how big the market is for iphone applications and there are brilliant applications on iTunes which are broadly categorized into utilities, games, entertainment being the most sought after. Apple Inc had officially released iphone SDK in March 2008 and since then the mobile development community has been busy dishing out awesome applications. Smart organizations capitalized on the first mover advantage and developed an iphone app to promote/market their products and services. I have been using iphone and now am on 3GS and am involved in recruitment business I am eagerly waiting for companies to develop customized iphone apps to provide/ facilitate recruitment services.
I would like to see companies provide iphone application which caters to varied interest level of internal employees, candidates/ consultants and clients.
Features that I would like to see in an iphone app by category
Candidates:
- Resumes submission
- Push notifications for jobs of their interest
- Search for jobs
- Contact details of recruiters
- Applications status
- Job referrals
Google Labs introduces browser size tool to visually evaluate your site content
Google’s latest browser sizing tool will help developers and website owners to evaluate the amount of content viewed by their users. The tool loads your webpage behind a colour full matrix which indicates the % of people who can see specific point on your webpage. By adding this tool Google has further strengthen its offerings in the web analytics space. I constantly use Google Analytics to monitor my blog traffic and have been using various webmaster tools to optimize the blog. A new tool from Google is always welcome and not loosing much time I evaluated my own blog to check if it was useful only to developers or also to site owners and publishers like me.
Visual evaluation of my blog:
Analysis of my blog:
- 30% of my visitors will not be able to see my banner ad which says advertise for free. If even you can’t then you can check this link here
- 40% of my visitors will not be able to see connect to Facebook icon on my blog
- 20% of my visitors will not be able to see the submit button to my RSS feed
- 20% of my visitors will not be able to see the following:
- Team behind this blog
- What we recommend
- Our rankings across prominent sites – like blogged
- Most importantly the second post on the blog
I plan to make certain changes and conduct a test run
Impact of ICANN’s decision to allow domain names in local languages
On 30th October at the ICANN conference in Seoul, Korea the Internet Corporation for Assigned Names and Numbers (ICANN), which governs domains, registrations, Internet Protocol addresses, and many other aspects of the internet 
decided to fast track the process to internationalize domain names (IDN). Very soon domain names would be made available in local languages and this to me is going to create a paradigm shift as far as localization of internet is concerned. This certainly is a brave step forward. ”Of the 1.6 billion internet users today worldwide, more than half use languages that have scripts that are not Latin-based,” Beckstrom, Icann president, said. “So this change is very much necessary for not only half the world’s internet users today but more than half, probably, of the future users as the internet continues to spread.” Source DNA
By early 2010 we would be able to book domain names in Hindi, Arabic, Chinese, Japanese and a lot of other languages
Impact of localisation of domain names
Local reach: Doman names in local language will help companies to reach the large segment of the market which cannot access the web due to the absence of English speaking skills. Companies will have another avenue to market their product and services by creating websites that will have highly localized content online. For example a lot more people would be able to read this article in India considering the diversity in regional languages in India.
Acquire desired domain names: with restriction to Latin characters (A to Z) a lot of companies were forced to choose domain name that were available. With localization companies will have the opportunity to choose the desired name especially companies catering purely to local market will be at an added advantage.
Online marketing at its best – The movie 2012 End of the world
The latest Hollywood offering, ‘2012‘, is a $200 million movie about the end of the world is based on myths backed by the Mayan calendar. Since the first promotion and marketing event of the movie 2012 there has been a casual buzz about world coming to an end and people are highly curious about the prediction. In the past there have been numerous predictions about the world coming to an end.
To me the Barack Obama online marketing campaign was the best in terms of strategy and execution. The team at Sony has similarly done a great job at strategizing and executing online marketing campaign for the movie 2012.
Online marketing Lessons we can learn from 2012’s.
Strategy
- The What: Exploit people’s fears and generate curiosity amongst the target audience
- The Where: social media – primarily websites, Facebook pages, myspace twitter and video viral
- The How: Use of organic Google search coupled with highly focused SEO, SMO and SEM activities
Play Farmville on Facebook to enhance your business management skills
I have been on Facebook for a long time and have been an active social networker. One of the best ways to network is to get involved into playing games on the social networking sites. Being in strategic role I tend to indulge myself strategy games. I generally like games developed by Zynga as they specialize in creating games on social networking sites. FarmVille is yet another “strategic” game where players can manager virtual farm by planting, growing and harvesting virtual crops.
Since its launch in June 2009, FarmVille has become the most popular game application on Facebook with 56.1 million active users in October 2009. Source Wikipedia.
Why this game is so famous:
- Everyone can relate to farming
- Everyone has basic knowledge about agriculture
- It’s not like normal role play gaming that gets over at that instant
- Game can be played over period of time
- Creates an environment of healthy competition
Graduates searching for a job in the current market scenario
The job market is tough and it’s even tougher for fresh graduates to get suitable jobs in the current market. Normally this leads to frustration and depression and most of the students blame it on recession and how bad their luck is.
However there are few students like David Rowe of Cambridge. A law student who got tired of send resumes to companies and searching for jobs via job boards decided to innovate. David Rowe’s idea was to wear a suit and hang a sandwich board around his neck to market himself hoping that someone will notice his talent and give him a job.
University graduate David Rowe walks in London. Photo: REUTERS
“David Rowe, who has built up £20,000 worth of debts since leaving university, said he had sent out hundreds of CVs and offered to work for free but could not find a job.
The 24-year-old history graduate decided he would pound the streets round the Fleet Street area past law firms and investment-banks in a suit with the sandwich board round his neck”. Source Telegraph.co.uk
Lessons that one must learn from David’s innovative attempt
- Accept that the job market is though
- Nothing is going to happen overnight
- Stop cribbing and start doing
- Don’t just get frustrated and depressed with the lack of calls from employers; find innovative ways to approach your target market.
- Think of yourself as a product and identify your target market and find multiple ways to reach your audience
- Prepare yourself very well – you will get one shot make the most of it.
- Have patience
- Cheer for the fact that recession is about to end and very soon things will be back to normal
The moral of the story is that when things are not going the right way, it’s time to be proactive and be prepared to march forward with persistence.
A must read for job seekers in current economy
I came across a useful post which gives a list of must read presentations for a job seeker. Applicant.com has compiled a list of 7 presentations from SlideShare.
The first thing to hit during recession was hiring and recruitment and the first thing will pick up would be the same. Economy is already showing signs of recovery and that can be seen in the news that companies across the globe have started hiring or are at least positive to recruit anytime soon. The timing of this post seems to be just perfect and I would like to share this useful piece of information with all job seekers and in as many ways as possible. This is a must read for people seeking jobs in the current market.
1. Effective job interviewing from both sides of the desk by Andy Lester
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Read the rest of this entry »
Now money can buy friends, followers, connections, fans on social media sites
I always thought Money can help you buy materialistic things but certainly not family and friends. Today I came 
across a company that helps you do just that and I was really amazed to learn that now you can buy friends. With the advent of social media and everyone is trying to establish their brand online and wants to be present across social media sites and the first notion is to get maximum followers, friends, connections, whatever you want to call it. The base idea to generate lot of contacts which supposedly are interested in your products or services and you can use these contacts to create a marketing exercise around this data. Since everyone is feeling the heat and really don’t have a success formula to create a database (so called fans and followers) of people across social media sites there comes this company uSocial who wants to capitalize on this need and make their millions ;-)
Services offered by uSocial
Regular services
- Front page services – basically getting on first page of dig, yahoo buzz and other social media bookmarking sites
- Press release distribution – the same old thing
Interesting Services
Now these are the services where money can buy you friends and followers
- Facebook marketing service
- Buy Facebook friends – how to increase Facebook friends
- Buy Facebook fans – how to increase Facebook fans
Recruitment post recession – Hiring upswing round the corner, are you prepared?
The buzz across the world is that the recession is coming to an end and the worst is probably over. You will see this sentiment being reflected amongst most of the people you talk to. All the major news items across the globe carry 
headlines like “the worst is over” and testimony to this fact is a recent article by MSNBC stated that
“government said the nation’s unemployment rate unexpectedly fell in July for the first time in 15 months and that employers cut fewer jobs“
The unemployment rate has dropped in US for the first time. The reason I am quoting the US market as this is where it all started and the recovery will start from here as well.
The important question is that are you as a person involved in recruitment learnt your lessons from the recession? Each one of us faced several recruitment related challenges during the recession life cycle and since it hit us without any notice we had no option but to be reactive. Most of us thought the best was to beat recession was to cut cost and there are few who took proactive actions and identified innovative ways to tackle the recession period.
I am writing this to urge everyone to look back at what has happened in the last 6 to 8 months and formulate a recruitment strategy so that you are well prepared for the hiring upswing.
Recruitment Scenario during recession
Companies
- Slow down in business lead to slow down and in certain cases freeze on recruitments
- Cost cutting led to loss of jobs for millions of people worldwide
- Delay in hiring due to uncertainty in the market.
- Restructuring of various departments to stay competitive
- Forced Mergers and acquisition led to loss of jobs
- Companies recruiting during recession wanted the best resource at the lowest salary package
Recruitment agencies
- Loss of contracts / contracts not extended – leading to fewer clients
- Lack of requirements led to job salary cuts and job cuts
- No possibility of fresh engagement
- Rising bench cost of companies in temp and contract staffing
- Agencies with higher dependence on a particular sector faced were not able to spread the risk
